Alison is an experienced exhibition and conference marketing professional with 17 years' experience encompassing conferences, exhibitions, marketing and PR. She is as passionate about delivering exceptional events to both exhibitors and visitors as she is about travelling the world in her spare time.
As Marketing Director at Easyfairs UK & Global, she ensures best practice and effective marketing strategies across its event portfolio, including shows run in the UK, France, Algeria, the Netherlands, Belgium, Germany, Singapore, China, the UAE, and the US.
Before joining Easyfairs, Alison spent nine years at Venture Marketing Group working on its exhibitions, conferences, awards and publications, with a particular emphasis on building high level and valuable content across all products. Her early career included roles as a conference producer at Centaur and PR account director.
Matt has been working in events & exhibitions for over 10 years. From organising, to design, to website, and onto registration and intelligent data services, Matt has extensive experience at every level. With a background in organisation, marketing and design Matt is able to cut through the technology and approach data and registration solutions with the end users in mind.
As Technology Engagement Architect for N200|GES and an active participant in the industry, Matt has been involved in a variety of industrywide research projects and is an expert in how to measure ROI and manage data effectively.
Founder and Editor of Event Industry News and Founder of Event Tech Live and The Event Technology Awards